Outsourcing transactional print and mail operations is a smart choice for organizations. You can save money, improve accuracy, and worry less about compliance. However, not all print and mail providers offer the same services. So, comparing them is essential; otherwise, you could face compliance penalties and reputational harm.
So, what are the areas that matter? Let’s find out.
Comparing Print and Mail Providers: What to Seek Out to Maintain and Enhance Compliance
In the transactional print and mail sector, every document’s production and submission into the mail stream matters. You can’t accept “good enough” when it comes to accuracy. Rather, you need to be confident that your provider has processes and protocols in place that are reliable and compliant.
So, how do you evaluate companies to find the right match? You’ll want to look at these four key areas.
Accuracy: Every Insert Should Be Precise
When assessing accuracy, the main point is determining how the company ensures that every document gets into the correct envelope. The standard in the industry is 99.6%, which sounds good but is still 4,000 errors per 1,000,000 pieces. In reality, that number falls way below what you should accept.
Accuracy in these mailings is higher when providers use advanced insert equipment along with barcode scanning on each piece of paper. With such things in place, you can work with a partner with a 99.9999% accuracy rating.
Compliance: Every Communication Should Adhere to the Rules
Any print and mail company can say they are compliant, but how do they demonstrate this? Adhering to regulations can be complex, especially for highly regulated industries like finance and healthcare. Many vendors simply meet the minimum around these rules, and that’s just not good enough. Any blunder in the compliance area can cost you time, money, and credibility.